A deal ID is not generated until both the buyer and seller accept a preferred deal or private auction.

Online Marketing Tipz
A deal ID is not generated until both the buyer and seller accept a preferred deal or private auction.

A) True
B) False

Answer - True

A user can enable email alerts to be sent when they have a Preferred Deal/Private Auction waiting for approval. This can be set:

Online Marketing Tipz
A user can enable email alerts to be sent when they have a Preferred Deal/Private Auction waiting for approval. This can be set:

A) In the Settings tab of the Deals UI
B) Via the Deals API
C) by requesting your AdX Account Team set it for you
D) all of the above

Answer - In the Settings tab of the Deals UI

A buyer can bid below a preferred deal’s fixed price and still win the impression in the open auction.

Online Marketing Tipz
A buyer can bid below a preferred deal’s fixed price and still win the impression in the open auction.

A) True
B) False

Answer - True

Reason : The buyer must respond to the bid request either at or above the fixed CPM. For example, let's say Buyer A has a fixed deal at $4 CPM set for only Adidas. If the buyer responds at $4 with an Adidas ad, then the buyer wins the impression and the Adidas ad is served.

A seller can offer a specific slice of inventory to multiple buyers at differing min CPM’s via a private auction.

Online Marketing Tipz
A seller can offer a specific slice of inventory to multiple buyers at differing min CPM’s via a private auction.

A) True
B) False

Answer - True

A buyer can offer a seller a private auction.

Online Marketing Tipz
A buyer can offer a seller a private auction.

A) True
B) False

Answer - False