What is masthead billing based on?

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What is masthead billing based on? | Google Video Advertising Exam Answers

What is masthead billing based on?

A) Impressions
B) A flat daily fee
C) Impressions and clicks
D) Clicks

Correct Answer is: 
B) A flat daily fee

Explanation: 

विज्ञापनदाता (advertiser) या विज्ञापन एजेंसी (ad agency) के रूप में, आप ऐडवर्ड्स नीलामी (AdWords auction) के बजाय-आरक्षण (reservation) के आधार पर प्लेसमेंट खरीद (buy placements) सकते हैं-जब आप इंप्रेशन की संख्या number of impressions (जिसे मूल्य-प्रति-हजार इंप्रेशन cost-per-thousand impressions के रूप में भी जाना जाता है) या प्रति दिन (लागत -हर दिन) per day (cost-per-day)। आरक्षण अभियान (Reservation campaigns) आपको एक निश्चित दर से इंप्रेशन (buy impressions) भी खरीदते हैं

Read more here: https://support.google.com/partners/answer/6030919?hl=en

For Dynamic Remarketing, to set your tag to fire on a particular page, what should your trigger variable be set to?

Google Adwords, Analytics Certifications
For Dynamic Remarketing, to set your tag to fire on a particular page, what should your trigger variable be set to?

·         Page URL
·         Referrer
·         Click Classes

·         Page Hostname

For Dynamic Remarketing, if you wish to communicate information from the Data Layer to AdWords when a user adds a product to their shopping cart without refreshing the page, what kind of Analytics track type would you use?

Google Adwords, Analytics Certifications
For Dynamic Remarketing, if you wish to communicate information from the Data Layer to AdWords when a user adds a product to their shopping cart without refreshing the page, what kind of Analytics track type would you use?

·         Pageview
·         Event
·         Transaction
·         Social

For Dynamic Remarketing, what kind of variable will you need to set up in Tag Manager to collect information in the Data Layer?

Google Adwords, Analytics Certifications
For Dynamic Remarketing, what kind of variable will you need to set up in Tag Manager to collect information in the Data Layer?

·         Constant variable
·         Data Layer variable
·         AdWords variable


·         Event variable

For Dynamic Remarketing, what will you need to set up in Analytics to collect information from the Data Layer and send it to AdWords?

Google Adwords, Analytics Certifications
For Dynamic Remarketing, what will you need to set up in Analytics to collect information from the Data Layer and send it to AdWords?

·         Custom Metrics
·         Custom Dimensions
·         Enhanced Ecommerce
·         Event tracking

Where can you find a complete list of business vertical-attribute information for Google Analytics?

Google Adwords, Analytics Certifications
Where can you find a complete list of business vertical-attribute information for Google Analytics?

·         The Google Analytics Help Center
·         The Google Analytics Admin area
·         The Tag Manager Admin area


·         The AdWords Admin area

What business information does AdWords use to generate dynamic ads based on a user’s past interactions with products and services on a website?

Google Adwords, Analytics Certifications
What business information does AdWords use to generate dynamic ads based on a user’s past interactions with products and services on a website?

·         Browser cookies
·         Javascript methods
·         Dynamic attributes
·         User profiles