Google Tag Manager Fundamentals certification Question and Answers Assessment 3

Google Adwords, Analytics Certifications
1. To pass static values from a website into Google Analytics Custom Dimensions using the Data Layer, what must you first set up?
(select all that apply)

·         Google Analytics Enhanced Ecommerce
·         The Data Layer
·         A Data Layer variable
·         A Google Analytics tag with a Custom Dimension


2. The Data Layer “push method” allows you to do what?

·         Push data from Google Analytics to your website
·         Push data from your website into the Data Layer
·         Push data from AdWords to the Data Layer
·         Push data from one Tag Manager account to another


3. To pass dynamic values from a website to use as Custom Metrics in Google Analytics, what must you first set up?
(select all that apply)

·         Google Analytics Enhanced Ecommerce
·         The Data Layer
·         A Data Layer variable
·         A Google Analytics tag with a Custom Metric


4. To send Custom Dimension data with an Analytics Pageview tag, what do you need to add to the Pageview tag in Tag Manager?

·         The Tag Manager account ID
·         The Analytics property ID
·         A Javascript push method
·         The Custom Dimension index number


5. To send Custom Metric data with an Analytics Pageview tag, what do we need to add to the Pageview tag in Tag Manager?

·         The Tag Manager account ID
·         The Analytics property ID
·         A Javascript push method
·         The Custom Metric index number


6. If you want to track Submit button clicks using an event trigger, what event type should you choose?

·         Click
·         Form
·         Page View
·         History Change


7. In Tag Manager, what kinds of website actions can trigger a Google Analytics event tag?

·         Clicking a Submit button
·         Clicking the Play button for a video
·         Making a menu selection
·         Closing a webpage


8. If you wish to track the URL of a webpage using Tag Manager, what kind of user-defined variable should you use?

·         Page Path variable
·         URL variable
·         Click Classes variable
·         DOM element


9. If you wish to track only the part of a URL after the hash sign, what Tag Manager variable type should you use?

·         Url Port
·         Url Query
·         Url Fragment
·         Url Path


10. If you wish to define an event trigger based on the class of a Submit button, which built-in variable should you choose?

·         Built-in Event variable
·         Built-in Element variable
·         Built-in Click Classes variable
    Built-in Click Target variable

Google Tag Manager Fundamentals certification Question and Answers Assessment 1
Google Tag Manager Fundamentals certification Question and Answers Assessment 2
Google Tag Manager Fundamentals certification Question and Answers Assessment 4