Improving visibility for your website is vital in order to not only reach your audience but also to improve your website traffic and boost your brand’s revenue. A strong SEO campaign is needed and reliable SEO consultants or professionals are there to provide help. In this post, we'll talk about something that many tend to forget or rather not care too much about and those are called "tags."
Besides building backlinks, developing your social media presence, and other off-site optimisation strategies to boost your rankings on crucial aspect for on-page optimisation is tags. Whether it’s title tags, header tags, meta tags or blog post tags, these tags can help optimising a website and is very crucial to a website’s success as well.
TagsTags are always used to classify a certain content making it a bit easier for readers to check and make it more organised but it also helps with SEO and usability. However, how it's used is a bit different now than before. Meta tags might be a bit not as powerful as before but there are still few tags that are effective and useful not just for SEO.
As you probably know, title tags are used by search engines (in part) to determine a page’s topic and are also displayed in SERPs. Until today, customised title tags are still effective in terms of indexing and ranking web pages.
Header tags refer to the HTML markup used to distinguish headings and subheadings within your content from other types of text (e.g. paragraph text). They run from h1–h6, historically in a sense of ‘importance’. Careful keyword research and tagging are quite effective when it comes to search engine results.
Tags are quite effective and powerful and with skilled help from SEO consultants or professionals, you can actually improve your rankings naturally and steadily.