If you wanted to dynamically capture the values of conversions associated with your AdWords tag, what would you put in the Conversion Value field?

Google Adwords, Analytics Certifications
 If you wanted to dynamically capture the values of conversions associated with your AdWords tag, what would you put in the Conversion Value field?

·         A built-in Referrer variable that records conversion URLs
·         A user-defined variable that records conversion amount
·         The median amount users spend according to Analytics
·         The projected amount users will spend according to Analytics

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